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Privacy Policy

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Privacy Notice

Park Bank respects the privacy of individuals who visit our website and mobile app and is committed to protecting your online personal information in accordance with the terms of this Privacy Policy. While you can use many features of our website or mobile app without being required to provide personally identifiable information, you may be requested to provide your personal information to gain access to some of our content or services, to contact us, or to receive additional information from us.

By visiting our website or mobile app, you accept and agree to the practices described in this Internet Privacy Policy.

How We Collect and Use Personal Information

We may collect personal information about you when you visit our website or mobile ap, which may give you the ability to access additional features on our website, mobile app, and our online services. This information is used to provide you with the information that you request, access to our services and data and information. Personal information we collect may include: your name, your mailing address, your e-mail address, your phone number, and additional information used to contact you.

Usage and Analytics Data

We may also collect automatic information about your visit to our website or mobile app which includes, but may not be limited to: time of day, browser type and version, browser language, your operating system and platform, and the Internet Protocol (IP) address used to connect your computer or device to the Internet. This information is used for analytical purposes and to help us provide services to our clients. We may also use this information to administer and troubleshoot the Park Bank website or mobile app.

How We Protect Your Personal Information

We have taken precautions to protect your personal information under our control from misuse, loss or alteration. Our security measures include industry standard technology and equipment to help protect your data. Unfortunately, however, no system can ensure complete security and you should take all necessary steps to protect your information and its transmission to us. Since the Internet is a public medium, we cannot guarantee the absolute protection of your personal information.

How We Use "Cookies"

"Cookies" are small pieces of information that some websites store on your computer's or device's hard drive when you visit them. Like many other websites or mobile applications, we may use cookies to identify users to provide necessary website or app functionality, improve your experience, and analyze our traffic.

What We Provide to Third Parties

We will never share, sell, or rent your personal information to third parties for their promotional use. Any information that we use will be for internal business purposes only, and to support your relationship with us. Occasionally, we enter into contracts with third parties so they can assist us in servicing you. These parties are prohibited from using your personal information for their own purposes and are required to maintain the confidentiality of your information.

We also reserve the right to provide third parties with aggregate statistics about our clients, traffic patterns, and related site or app information. This data reflects site or app usage patterns but does not contain personally identifiable information about any individual user.

Location Services

If you have enabled location services on your phone or device and agree to the collection of your location when prompted by the Services, we will collect location data when you use the Services even when the app is closed or not in use; for example, to provide our fraud detection services.  If you do not want us to collect this information, you may decline the collection of your location when prompted or adjust the location services settings on your device. 

Linked Websites

We may provide links to third-party sites. When you click on a link to any other website or location, you will leave the website or mobile app to go to another site and another entity may collect personal and/or anonymous information from you. Our provision of a link to any other website or location is for your convenience and does not signify our endorsement of such other website or location or its contents. We have no control over, do not review, and cannot be responsible for, these outside websites or their content. Please be aware that the terms of this Privacy Policy do not apply to these outside websites. We encourage you to read the privacy policy of every website you visit. 

Obtaining Your Consent

By using our website, you authorize us to collect information about the pages served to you as an anonymous user. This information will be used for the purpose of calculating aggregate site statistics. If you register as a user of our site, you authorize us to use this to personalize the information that we deliver to you and to use your information when calculating aggregate client data. As a registered site user, you give us permission to send you e-mails or place phone calls to you related to the information that you request.

Opt Out

We respect your privacy and ability to choose whether to share information with us and any third-party. You may choose to "opt-out" of sharing personal information in several ways:

  • How We Respond to Do Not Track Signals. Some web browsers transmit “do not track” signals to the websites and other online services with which your web browser communicates. There is currently no standard that governs what, if anything, websites should do when they receive these signals. We currently do not take action in response to these signals. If and when a standard is established, we may revise its policy on responding to these signals. 
  • Access, Update, or Correct Your Information.  You can access, update or correct your information by changing preferences in your account. For additional requests, please contact At Your Service.
  • Opting Out of Email or SMS Communications. If you have signed-up to receive our email marketing communications, you can unsubscribe any time by clicking the "unsubscribe" link included at the bottom of the email or other electronic communication. Alternatively, you can opt out of receiving marketing communications by contacting our At Your Service department. If you provide your phone number through the Services, we may send you notifications by SMS, such as provide a fraud alert. You may opt out of SMS communications by unlinking your mobile phone number through the Services.
  • Opting Out of Location Tracking. If you initially consented to the collection of geo-location information through the Services, you can subsequently stop the collection of this information at any time by changing the preferences on your mobile device. Please note, however, that if you withdraw consent to our collection of location information, you may no longer be able to use some features of the App. 

Children's Privacy

We do market to children under age 13 on our website or mobile app. In accordance with the Children's Online Privacy Protection Act, we do not knowingly request or solicit personally identifiable information from anyone under the age of 13.

Compliance with Legal Process

Please be aware that we will release specific personal information about you if required to do so to comply with any valid legal process such as a search warrant, subpoena, statute or court order. We may also choose to establish or exercise our legal rights or defend against legal claims but are not under any obligation to do so.

Policy Updates

We may change this privacy policy at any time in our sole discretion. Any updates to our privacy policy will be posted on this page, so that you are always aware of what information we collect, how we use it, and under what circumstances we disclose it. Continued use of the site following our posting of the change notice or an updated privacy policy will constitute binding acceptance of those changes.


Contact Us

If you have any questions about this privacy policy, please contact us at:

The Park Bank
PO Box 8969
Madison, WI 53708